An Army of Minions

Race Directors are very busy so we have developed our Post Card Distribution Program. We have created a network that canvasses local races to distribute post cards at the races. For a small per race fee we will include your post cards in our distribution. With the high price of gas and the invaluable time saved on the weekend, you can relax knowing that your post cards are out at the races.

How It Works

You provide your post cards (or flyers) to us and we determine, in advance, which races are the best place to distribute your information. We contact those race directors to ask about getting your information into goodie bags or handing out at the races. After that, we head to the races each weekend to distribute your post cards by hand.

Time and Money

The tradeoff is transparent. You can either spend time and money (gas/ labor cost) going to all the races yourself or spend some money getting your race promoted while gaining time for other things: spending time with family or going for a run.

We find that guerrilla marketing (which is the term for this) at events can gain substantial entries into your race-the fee that we charge is easily off-set by the gain in registrants.

Contact Us

Dave Abbett can be reached at

Chris Bernier can be reached (if not napping) at